Ollie Smith.

Digital Blacksmith Tinkerer Crafter Creator Skier Designer

PinCasa Del Thames

Product designer, Digital Product, UX/UI Designer, I'm a problem solver who cares about crafting great experiences. 9-5 you'll find me in the creative team at Allianz, In my downtime you’ll find me planning to make as much use of surfable waves and skiable mountains as possible.

In a nutshell.

Digital Jack-of-all-trades. Time with an in-house design team, experience agency-side and a first class degree in Digital Media Development.

Inspiration

As a self-titled 'modern-day blacksmith', I’ve followed my namesake to use my environment around me to generate new ideas. Sparked by my own dad's ability to turn his hand to all kinds of machinery and technology, and my mum's tireless work ethic and perfectionism. My upbringing goes a long way to explain my enthusiasm.

A childhood spent between the Spanish coasts and the Essex Riveria, three years earning my stripes in Wales' 'ugly lovely' town and four years experience both living and working in the big smoke (with a mixture of different cultures in-between) I've gained life experience that influences both my profession and my life.

An ever-present desire to learn and craft where technology, the arts and sciences crossover and striving to produce practical, aesthetical and delightful experiences that add value.

Portfolio

Work that I’m proud to say is my own

Each project is just a drop in the ocean of the work involved with heaps of paper, countless artboards and lines of codes to reach the solution.

Allianz

Roadside assistance is one of Allianz Assistance’s key lines of business, coupled with their other motor offerings and with the ever-developing automotive space Allianz needed to reinvent.

See the project
#01

Allianz

BMW

BMW and Allianz have a long-running partnership for insurances. BMW wanted to develop their portfolio to offer more products that provided a comprehensive set of cover for BMW drivers beyond car insurance, warranties, and breakdowns.

See the project
#02

BMW

HSBC

As a client of Allianz, HSBC decided to reinvent their full insurance portfolio that consolidated their nine insurance products into one solution, from one insurer. Allianz' response was to create an offering that encompassed the service as a friendly way to protect loved ones in a creative, simple solution.

See the project
#03

HSBC

npower

npower formed a partnership with Allianz in 2017 to sell boiler cover to begin in the winter period as a way to add to their all-around service and with Allianz the insurance partner, with the network to provide assistance on npower's behalf.

See the project
#04

npower

Opel

Opel is a partner of Allianz Automotive in Germany, and together they have been creating a Car Telematics App to launch to Opel owners early in 2018 to help Opel drivers reduce their insurance premiums.

See the project
#05

Opel

RESQYOU

RESQYOU is a new on demand service for breakdown cover. Instead of paying for monthly or annual cover, with RESQYOU drivers can request assistance online or through an App when they’ve already broken down.

See the project
#06

RESQYOU

smart

Daimler currently sell car warranty via Allianz and required their current website that is a platform to sell the product to be updated. The website is a pivotal project to ensure the site is informative, modern and converts well, but maintaining a healthy relationship with Daimler.

See the project
#07

smart

Brands

I’ve been trusted to represent

and lucky enough to represent, these are just a selection of the brands, people and companies I’ve created for, with some smaller involvement with many more on a non-project basis.

Allianz Logo
Euler Hermes Logo
Eurotunnel Logo
HSBC Logo

Passion Projects

I’ve also have projects and creativity ticking over in the background that keep me out of mischief. Most notably is Made You Look, a fresh new four-person collective with expertise in a variety of creative functions - all as a result of our individual enthusiasm for creating sound solutions to everyday problems.

We practice in disciplines ranging from interface design to photography, advertising to augmented reality and everything in-between. We have worked successfully collectively for three years for brands both big and small, across a broad range of industries.

Outside of this, I'm still keeping my personal project - currently going by the name strides that is my approach to a new way of raising money for causes.

WIP

I'm still in the process of creating this portfolio but you can follow all my progress, and decisions on my development progress.

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